In a world where change is the only constant, the public relations industry is no exception. Recent years have seen a seismic shift in the PR landscape, largely spurred by rapid technological advancements, evolving media platforms, and innovative communication strategies. These changes have compelled PR firms to keep up, adapt, and evolve in order to maintain their competitive edge.
The NAB Show 2023 marked another significant milestone for innovation and excellence in broadcast and media technology. Among the many participants, two companies, represented by Bob Gold & Associates (BG&A), emerged as notable award winners, highlighting their contributions to the industry’s advancement.
In a groundbreaking achievement that’s setting the tech world abuzz, Varnish Software, in collaboration with Intel and Supermicro, has shattered previous records in content delivery network (CDN) throughput. This Swedish caching specialist has not only pushed the boundaries of speed and efficiency but has done so with a keen eye on sustainability, boasting an almost hard-to-believe throughput of 1.17 Gbps per Watt from a single edge server.
Recently the Daily Ad Brief spoke with Bob Gold & Associates President Bob Gold as part of their weekly Marketing Champions series. Bob shared his thoughts on industry trends and challenges and what makes our PR agency unique. Watch the video here.
Bob Gold & Associates (BG&A), the internationally recognized, data-driven public relations and marketing agency now in its 25th year, was recently named a winner in multiple categories in the 58th Annual PRism Awards
The internationally recognized, data-driven public relations and marketing agency, Bob Gold & Associates (BG&A) is thrilled to announce that we recently celebrated 25 years of helping launch and grow nearly 250 clients ranging from hi-tech startups and associations to Fortune 500 companies.
Hollywood’s most unlikely hero, Danny Trejo, comes to life as a playable character inside the multiplayer open world survivor game, SCUM. In addition, Epik Prime Marketplace will offer Trejo’s first ever NFT collection, titled “The Many Faces of Danny Trejo.”
Viamedia, the country’s leading independent provider of ad-sales representation to Cable TV Systems saw a record-setting 42% increase in ad spending for Q1 Midterm political advertising. The triple-digit — and higher– growth was seen across all political categories — including House, Senate, gubernatorial, local races and issues especially in Battle Ground states.
The data was culled from political advertising purchased on more than 60 multichannel video programming distributors (MVPDs) of various sizes in more than 70 markets.
Commit, the leading
Wi-Fi has become an essential component of the global digital infrastructure. As the backbone of the digital economy, Wi-Fi connectivity is embedded into the way we live and work. And the technology is just getting started.